A great way to check out my latest listings!

Kitsap Real Estate is changing. From Bremerton to Seabeck, Port Orchard to Poulsbo, Silverdale to Kingston, the way we Realtors do business is steadily becoming more and more influenced by the internet. At Realty Station our goal is to stay ahead of the times!

Many people these days do not begin their home search with a Realtor. Up to 82% of today's homebuyers begin their search on the internet. Why then are so many agents only running print ads, or worse, putting up a sign and waiting for something to happen?

My team depends heavily on internet marketing to find buyers to purchase our clients homes. One of the ways we do that is by giving each home it's own website, with a domain name specific to that home.

To see examples, check out my latest listings:

http://www.2950delphicourt.com/

http://www.2145easthighlands.com/

http://www.4065coniferpark.com/

This enables to post easily on websites such as Craigslist.com. It allows us to track the number of hits on our sellers individual sites, which tells us how well our marketing effort are working. It also enables us to gauge whether or not the home's price is correct. For example, if we are having lots of website hits, but few showings and no offers, we are overpriced.

Good photos and a well-staged home are essential to internet marketing, especially when we devote so much time and attention to our client's websites. That home needs to outshine all the others, by being cleaner, bigger, brighter, etc.

Consider getting a private, personal website for your home when it is time to sell. We'd be happy to help you! Call Realty Station at 360-377-5699, or call me at 360-689-6836.

Dangers of Overpricing Your Home

Many Sellers have the mistaken idea that they should price their home a little higher than they expect to get for the sale of their home. Please, do NOT fall into this trap! In today's market, homes need to be priced aggressively in order to attract ready, willing and able Buyers right away, in order to get the highest net return.

If you overprice your home, many Buyers won't even look at your home, thinking it is out of their price range.

Those Buyers who do look at your home are shopping by comparison, and looking at your home may convince them to make a bid on a different property.

Since an appraisal is often required when financing a property, it's futile to price a property for more than its worth. When the appraised value of your home comes in too low, it may jeopardize the sale of your home.

Properties left on the market for an extended period of time become "shopworn", causing many potential Buyers to believe there is something wrong with the property.

Overpricing tends to dampen the other real estate agents' attitudes, making your home less likely to be shown.

Overpricing lengthens market time and invariably results in a lower selling price than would have been otherwise obtained. When Sellers overprice their homes, especially in today's market, they often end up lowering the price of the home to attract more traffic to the home. They may have to lower the price of the house several times before they have it priced properly, to be competitive with other similar homes in their area. By letting the home sit on the market longer, they rob themselves of a higher net.

Market Time vs. Selling Price

0-4 weeks 98.1%
4-12 weeks 96.4%
13-24 weeks 94.9%
24+ weeks 91.1% or less

When it is time to sell your home, be sure to hire a qualified real estate agent and have them do a market analysis or price point for your home. Ask them questions, find out how they arrived at their sales price, look at other comparable homes that are for sale or that have sold recently. And above all, please, listen to your agent's recommendations. Price it right to get it sold!